Where did the Nike ‘swoosh’ come from?
When entering The Style Bar one of the first things you will notice is our statue of the Nike of Samothrace, which was discovered in 1863, and is estimated to have been created around 200-190 BCE. This 8-foot beauty was created to not only honor the goddess, Nike, but to honor a sea battle. Today the original statue lives in the Louver Museum in Paris, France.
In Greek mythology, Nike was a goddess who personified victory, also known as the Winged Goddess of Victory. Nike is also the goddess of strength and speed. Nike and her siblings were close companions of Zeus, the dominant deity of the Greek pantheon. Nike assumed the role of the divine charioteer, a role in which she often is portrayed in Classical Greek art. Nike flew around battlefields rewarding the victors with glory and fame.
So where did the Nike ‘swoosh’ come from? It’s rumored to be designed after the wings of the Goddess of Victory, which Nike takes its company name. Legend has it that the Nike trademark has the same curve as the wings on this famous statue.
What’s the story behind the statue? It was rendered in white Parian marble, the figure originally formed part of the Samothrace temple complex dedicated to the Great gods, Megaloi Theoi. It represents the goddess as she descends from the skies to the triumphant fleet. Before she lost her arms, which have never been recovered, Nike’s right arm is believed to have been raised, cupped round her mouth to deliver the shout of Victory. Nike of Samothrace is seen as an iconic depiction of triumphant spirit and of the divine momentarily coming face to face with man. It is possible, however, that the power of the work is enhanced by the very fact that the head is missing.
At The Style Bar, our Nike is a symbol of strong women, and is a testament to the victory of opening the salon. Come and see it in person! We want to hear all about how you got your wings.
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